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[title] => Još jedan modni div ide u stečaj. Trgovci su u ozbiljnim problemima zbog ove stavke u prodaji
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Broj stečajeva u maloprodaji ne opada. Modni lanac Scotch & Soda, koji ima sjedište u Amsterdamu, mora podnijeti zahtjev za stečaj.
Bankrot je rezultat “ozbiljnih problema s protokom novca” zbog karantene tijekom pandemije, visokih cijena energije i inflacije, prenose njemački mediji priopćenje iz tvrtke Scotch & Soda.
“Upravni odbor tvrtke Scotch & Soda morao je podnijeti zahtjev za bankrot tvrtke Scotch & Soda Nederland”, navodi se u priopćenju tvrtke Scotch & Soda.
Scotch & Soda osnovana je u Amsterdamu 1985. godine. Tvrtka proizvodi odjeću za muškarce, žene i djecu, kao i dodatke i parfeme. Scotch & Soda trenutno ima 246 vlastitih poslovnica i oko 7.000 trgovina u robnim kućama diljem svijeta, prenosi Fenix magazin.
Scotch & Soda ima najviše podružnica u Njemačkoj i Velikoj Britaniji, točnije u svakoj zemlji ima 40 trgovina. Inozemno poslovanje još nije pogođeno stečajem, a 31 podružnica u Nizozemskoj ostat će otvorena.
Tvrtka Peek & Cloppenburg (P&C) sa sjedištem u Düsseldorfu je također početkom ožujka podnijela zahtjev za insolventnost, a izazovi kompanije slični su onima kao i kod tvrtke Scotch & Sode.
I kod P&C-a će svih 67 prodajnih mjesta u Njemačkoj ostati otvoreno bez ograničenja, a kupci mogu nastaviti kupovati u online trgovini. No, svakako će doći do određenih promjena.
Modni lanac Adler je to već učinio. Stečajni postupak morao je biti otvoren u srpnju 2021., a nakon toga Adler je predstavio novog vlasnika i financijera. Nakon gotovo dvije godine modni lanac koncentrira se na svojih 130 poslovnica, stacionarno poslovanje je stabilno.
Adlerov šef Simon Schröter više ne očekuje veće pomake od internetskog trgovanja. “Adler cilja na deset do dvanaest posto udjela u online prodaji – ne mora biti više”, rekao je šef tvrtke u intervjuu za njemačke medije.
Visoki troškovi, malo zarade – tako se može sažeti online poslovanje modnih lanaca.
Samo u Njemačkoj je 2021. godine vraćeno oko 530 milijuna paketa.
Prema istraživanju, povratna pošiljka u prosjeku košta 19,51 euro, od čega se polovica koristi za transport.
Veliki igrači u industriji kao što su Zara i Uniqlo pokušavaju se suprotstaviti naknadama za povratnu dostavu.
No trgovci srednje veličine kao što su Adler, P&C ili Scotch & Soda ne mogu se osloniti isključivo na internetsko poslovanje, prenosi Fenix.
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Broj stečajeva u maloprodaji ne opada. Modni lanac Scotch & Soda, koji ima sjedište u Amsterdamu, mora podnijeti zahtjev za stečaj.
Bankrot je rezultat “ozbiljnih problema s protokom novca” zbog karantene tijekom pandemije, visokih cijena energije i inflacije, prenose njemački mediji priopćenje iz tvrtke Scotch & Soda.
“Upravni odbor tvrtke Scotch & Soda morao je podnijeti zahtjev za bankrot tvrtke Scotch & Soda Nederland”, navodi se u priopćenju tvrtke Scotch & Soda.
Scotch & Soda osnovana je u Amsterdamu 1985. godine. Tvrtka proizvodi odjeću za muškarce, žene i djecu, kao i dodatke i parfeme. Scotch & Soda trenutno ima 246 vlastitih poslovnica i oko 7.000 trgovina u robnim kućama diljem svijeta, prenosi Fenix magazin.
Scotch & Soda ima najviše podružnica u Njemačkoj i Velikoj Britaniji, točnije u svakoj zemlji ima 40 trgovina. Inozemno poslovanje još nije pogođeno stečajem, a 31 podružnica u Nizozemskoj ostat će otvorena.
Tvrtka Peek & Cloppenburg (P&C) sa sjedištem u Düsseldorfu je također početkom ožujka podnijela zahtjev za insolventnost, a izazovi kompanije slični su onima kao i kod tvrtke Scotch & Sode.
I kod P&C-a će svih 67 prodajnih mjesta u Njemačkoj ostati otvoreno bez ograničenja, a kupci mogu nastaviti kupovati u online trgovini. No, svakako će doći do određenih promjena.
Modni lanac Adler je to već učinio. Stečajni postupak morao je biti otvoren u srpnju 2021., a nakon toga Adler je predstavio novog vlasnika i financijera. Nakon gotovo dvije godine modni lanac koncentrira se na svojih 130 poslovnica, stacionarno poslovanje je stabilno.
Adlerov šef Simon Schröter više ne očekuje veće pomake od internetskog trgovanja. “Adler cilja na deset do dvanaest posto udjela u online prodaji – ne mora biti više”, rekao je šef tvrtke u intervjuu za njemačke medije.
Visoki troškovi, malo zarade – tako se može sažeti online poslovanje modnih lanaca.
Samo u Njemačkoj je 2021. godine vraćeno oko 530 milijuna paketa.
Prema istraživanju, povratna pošiljka u prosjeku košta 19,51 euro, od čega se polovica koristi za transport.
Veliki igrači u industriji kao što su Zara i Uniqlo pokušavaju se suprotstaviti naknadama za povratnu dostavu.
No trgovci srednje veličine kao što su Adler, P&C ili Scotch & Soda ne mogu se osloniti isključivo na internetsko poslovanje, prenosi Fenix.
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15. svibanj 2024 09:10
